º£½ÇÉçÇø

Bachelor's Degree in Communication – Public Relations

Department of Communication

Degree: Bachelor of Science
Major: Communication
Concentration: Public Relations 
Hours: 120

Bachelor of Science - Communications

Delivery Options:

Degree Description

The online Bachelor of Science in Communication Degree – Public Relations Communication degree at º£½ÇÉçÇø integrates communication theory with practical application, giving you a portfolio of skills valuable to any employer: critical thinking, problem solving, effective listening, trend awareness, persuading and effective written communication. 

This program integrates communication theory with practical application, and students are able to develop a portfolio of skills and abilities valuable to any emplyer. These skills cover a range of corporate communication functions essential to Fortune 500 companies, nonprofits, celebrity brands and higher education settings alike.

Why Study Public Relations at Lamar?

Public relations is a broad term that emcompasses a multitude of communication functions that a Fortune 500 company, a small nonprofit, a celebrity brand or a college will need: marketing communication, public affairs, community relations, social media outreach, crisis communication, employee communication and media relations.

After graduating with the Bachelor of Science in Communication Degree – Public Relations Communication, you will have the ability to create and maintain a positive image for the clients you represent. 

Career Paths

Whether you're selling consumers a product or informing the public, you understand how to engage people effectively through the media. You use audio, visual and written communication to impact your target audience. Just a few career options for you as a graduate of the online B.S. in Communication – Public Relations include public relations specialists, public relations and fundraising managers and marketing/communication positions. 

Primary Careers

Public relations, advertising manager, promoter

Career Areas

  • Public relations
  • Publishing
  • Marketing and advertising
  • Radio and television broadcasting
  • Journalism
  • Education

Median Salary

$62,800

Types of Employers

  • Advertising agencies
  • Marketing departments
  • Schools and universities
  • Media publishers
  • Broadcasting companies
  • For-profit businesses and corporations